Three fifths of the best seller’s chart this week is given over to books set in High Schools, both magical and not. This is a massive proportion of the chart to go over to one niche and should encourage anyone wanting to write for this age group to really consider looking into it.
Magical Academy books have usually taken the lead in this niche, but never to such an extent. These books generally feature a young woman as the main character. She is usually an outsider in her community, either because of her only just finding out about the magical community and being new to the school, or because of in world prejudices that set her apart from the other students and encourage bullying. There is also usually a magical threat against the school, the community, or the world, which can only be saved by the young woman and whatever allies she makes along the way. Usually this is also paired with a smaller, more personal threat, that is more easily related to by the reader. These books often feature romances. Many of these romances are on the darker end of the spectrum, with Bully Romances being especially popular, as are Reverse Harems, Love Triangles, and Soul Mates.
These Romance styles are also very popular in the Non-Magical High School books, these books typically take place in American High Schools, but again typically feature a young woman as the primary character. There are less threats to the world in these books, it is more about realistic issues, such as bullying and peer pressure.second Chance Relationships are surprisingly common in these books, as are Sports Romances and Fake Relationships.
Fantasy is very popular this week in the Teen and Young Adult category. Even outside the Magical Academy niche. These books are typically cast with characters of a similar or slightly older age group, and Romance is a near constant sub plot. There are more male characters in the lead in this section, showing that this part of the category has more overlap between the genders than in other parts of the niche.
Memoirs and novels that mimic the style of Memoirs, featuring, for example, a character who tells their life story to a journalist, are very popular this week. Life of Pi, by Yann Martel, is a good example of a Faux-Memoir that is selling well this week. In contrast, Fractured Not Broken, by Kelly Schafer and Michelle Weidenbenner, is a memoir in truth and is selling extremely well. Like Life of Pi, it is pushed as an inspirational story, though for very different reasons.
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